West Bromwich Albion has officially appointed James Morrison as their permanent head coach after his successful interim tenure. The former midfielder stepped in mid-season and played a crucial role in stabilizing the team, leading them to a series of impressive performances.

Morrison's appointment comes after he was instrumental in a rescue mission that saw the club improve its standing in the EFL. His familiarity with the club and its culture is expected to aid in their continued development and push for better results moving forward.